Promotions price design skills (a).doc

Promotions price design skills (a) Now many mobile phone manufacturers, in order to increase sales, often to do some promotional activities. Sometimes, manufacturers in order to ensure the event a success, not only the price down a lot, even the price of gifts and mobile phone can be comparable profits, but even so, many customers do not buy it, so that the atmosphere of the scene comes alive Well, while the turnover rate is very low. I also took part in the activities of many field failures, discovery activities unsuccessful for many reasons, but the atmosphere is good, while the turnover of the activities of the failure rate, and the promotional price of design, there great relationship. Promotional activities, not all the models are out to do promotions, will succeed. The price of the design activities, nor is it designed for all models. Now, we look at several aspects through to understand the activities the price of design techniques: First. Consumer groups to determine promotions, choose an appropriate activity models. Before doing the activity, we must understand the following questions: 1. The event where to be (a secondary market, or forty-five market. If it is for a secondary market, the flagship product must have a high price, functional and stylish models do activities, why do not I have to say, I believe we will see. Even so, even if it The event is planned for the older crowd, but in a secondary market, there will be young people (even students to join. Moreover, in a secondary market, subject to a number of economic conditions and the impact of consumer attitudes have part of the older people will buy higher priced, fully functional (although some things they may never use the phone, for a secondary market of consumers, the mobile phone on behalf of the face sometimes, the price is low, interest but no experience. If four or five-level market, for the promotion of rural consumers, models of choice is the price low, practical, strong,