Remodeling the flagship wholesalers.docVIP

 PAGE \* MERGEFORMAT 11 Remodeling the flagship wholesalers Wholesalers rebuild its market position, into a professional business ideas and marketing skills, the creation of wholesale brand means: Wholesale new generation is rising. In the future, they will make profits and create circulation in the profit source of the increasing share of possession. During the Spring Festival, the South Food Co., Ltd., general manager of a New Year Ho came to our house. One pot, two bottles of fresh wine, three cooking, plus a box of ‘Furong Wang’ smoke, from the 18:30 chat到凌晨两点 many wives and children have settled into sleep, we are Tanxing are concentrated. As the company’s marketing consultant, and stood more than a year, most of the time of his question, my main talk, the opposite, that is, to explore the question is finished, I between specifically on manufacturers and distributors, distribution related issues between providers and distributors conducted interviews, and are reproduced below, want to be helpful within the industry. Q: see that your company agent products are well-known brands on the domestic market. Do you think that these successful companies have in finding distribution partner What are the characteristics? DR: They generally do not pin too much rum in spring and autumn of hope, but by sending representatives to the local market, marketing, conducted a thorough investigation. First, survey the second groups: ‘Where your goods into it? ‘‘Why go to that company’s purchase? ‘From the side of customers about a wholesale market situation; second is direct contact with a group of bosses, asking the strength of the various wholesalers to ask your advice on marketing issues, in order to understand what sort of person you are, the quality, etc.; third is look at what you have been marketing the brand, cooperation, and for how long. When you have an initial favorable impression he was after, they will arrange for them to marketing managers (Area Man