Right Shuanghui the status of cold chain management business thinking.docVIP

 PAGE \* MERGEFORMAT 22 Right Shuanghui the status of cold chain management business thinking Introduction Retail food manufacturing enterprises to the downstream end network development, is China’s current fast moving consumer goods marketing environment caused by industrial and commercial conflicts can not be resolved through the supply chain collaboration, mutual penetration and hedging has become an alternative or as a helplessChoose . Once the manufacturer extends to the lower reaches will meet a number of horizontal and vertical coordination of development strategies, to pinpoint the market entry point Yetai and merchandise mix, the effective establishment of the network chain management system. Shuanghui food production chain is the network of enterprise development, representatives of the retail terminal, Shuanghui chains more or less some problems exist in varying degrees, but I think is a developing problem. There are problems, you need to solve the problem. Market competition, survival of the fittest, this is an objective law of the market, but in competition, how to survive, how to develop, what strategies to use to seize the market, strive for consumers, it is worth thinking? In conjunction with their practical work in the store, and reference number on the food retailing business strategy of the article, the following of some of my views. On the commercial chain out of the woods Shuanghui Countermeasures 1: clear the responsibilities of various departments, the headquarters of the service shop ready for the burdens stores Must now be clear what the commercial companies based decision-making people to do things, what people to do the work of practical matters, what people to do technical work on it. Guidance and supervision of the shop is not the direct management of ultra vires. Prepare a standardized formulation, the implementation of standardized, systematic refinement. We store business is poor, who put the blame on the manager, manager