Sales novice how to deal with their products inadequate.doc

 PAGE \* MERGEFORMAT 15 Sales novice how to deal with their products ‘inadequate’ The training of new enterprises for sale, in accordance with practices usually are not positive start of their products ‘defects’, at best, only to turn it into products ‘features’ to describe it. Of course, this is not a negative, on the contrary there is a positive side to it, but not within this topic. The authors are talking about today is that a sales novice and constant contact with the market, more and more ‘knowledge’ aspects of the product seems to be ‘got to know each’ of also gradually understand the ‘real’ conditions, or with customers the constant ‘contests’, the results are clients to ‘convince’ any more. From the company’s ‘high profile’ recommendation, to ‘Mizuochi’ rock ‘out’ after the psychological gap, a big selling point for a novice to go in front of the ‘stumbling block’. This is a lot of new people can not sell this product, the company sold the Road as well as walking a very important barrier. So, for wishing to sell to develop long-term career as a novice who mind you, here is the ‘accident-prone locations’, we need to be treated with caution. Lack of the type of product analysis Then the products ‘inadequate’, in the sales, we in the end how to understand and deal with this? A concrete analysis of products ‘inadequate’ in sales is probably under the following categories: the first refers to the product’s features are flawed, that the current product features can not be done, or competing products or ideal product comparison, there are deficiencies in ; The second is the performance of the product itself or the existence of a negative role, because to play a positive role in the adverse negative effect; third is the product function and quality of the unknown area, that is, for some negative assumptions, can not have the information to prove or to see to the fact that argument, but not conclusive; fourth product is the result of erroneous information