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Analysis of Studies from 2000-2010 in Real Option Theory and Application to OM英文文献资料
American Journal of Operations Research, 2011, 1, 16-23
doi: 10.4236/ajor.2011.11003 Published Online March 2011 (/journal/ajor)
16
Analysis of Studies from 2000-2010 in Real Option Theory
and Application to OM
Hui-Chuan Chen
University of Texas at Arlington, US
E-mail:hui-chuan.chen@
Received February 20, 2011; revised March 21, 2011; accepted March 23, 2011
Abstract
Traditional project investment methods, such as the discounted cash flow (DCF) with a fixed static plan, are
no longer sufficient to assist the corporate strategies of seizing opportunities and profitability. The option
pricing formula includes a theoretical framework for pricing financial options, assuming that the risk in a
financial hedged position is zero, if the option is adjusted continuously in a short position. Hence, the real
options revolution arose in response to the dissatisfaction of corporation practitioners with traditional capital
budgeting techniques, such as standard discount cash flow. This paper analyzes relevant articles from the
“Journal of Operations Management” and “Management Sciences” as related to real options theory in the
field of operations management. The goal of this study is to review and identify the gaps in application to
real option theory in their studies. Finally, this paper provides suggestions for future researchers.
Keywords: Option Theory, Operations Management, Hedging, Flexibility
1.Introduction
2. Overview of Conventional Real Options
Theory
In today’s highly competitive business environment,
corporate managers must constantly make decisions in
response to the rapidly changing marketplaces, including
new product introductions, information systems, re-
search and development, as well as outsourcing of manu-
facturing. Company strategies must be flexible and agile
in order to seize the opportunities and profitability. If
managers can learn from their mistakes, an
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