University of New Image.docVIP

University of New Image Paper Keywords: University of personality to create the image of UIS system, community service outreach Abstract: New, university development opportunities and challenges, how to make better use of its educational advantages, develop high-quality students, to better serve the community, to further reduce the gap with world-class universities, the University community to enhance the image of the times placed in before the development of local universities a new topic. This paper tries to University of UIS systems as the focus of the image, to rethink the University of New Image, and hope this will promote the further development of the University to provide a useful reference. First, the corporate identity system (CIS) strategy for the introduction of the image, Department of the University System (UIS) to borrow enterprise CIS strategy, the University System UIS covers the concept of the image of the image (MI), visual image (vI) and the behavior of the image (BI), the integration of educational philosophy, mission, training objectives, teaching research spirit, clear unified vision resides in the medium to convey the University’s unique message and inspire people within the University of cohesion and the feeling of belonging, of norms of educational research activities within the University, organizational management, system construction, expansion of the University’s influence in the community, gain recognition to enhance school image, complete branding. University on a full image design ‘systems, the three elements is an organic unity. MI image as a concept, the design of the entire image of the dominant, BI and VI system gives personality traits and spiritual connotation, and BI, and VI system were dynamic individuals for its behavior and distinct groups of visual experience, will be outside the system of the present MI, University of harmonious co-create a good image, hold the public receive psychological and enhance t