考虑参与者公平偏好的自偿性信誉链融资.pdfVIP

Abstract Smallandmedium enterprisesareconstrainedby financingproblem thoughplay an more and more important role in the economic development Sothe small and medium enterprisescandevelopwell onlywhen the financingdifficultyis solved Many scholars tried frommany aspects including self-liquidating credit chain financing,the onethat is effective, easy to implement and able to realize multi-wins This article explains the characteristics and feasibility of self-liquidating credit chain financing qualitatively and quantitatively And then consider the affect of participants’fairness preference on the decision makers’decision making and expected effect by combining the FB model in behavioreconomics Firstly, consider the supply chain including one retailer(is a small and medium enterprise and faces financing difficulty) and one supplier(abig company) based on the news vendor model Assume that the retailer’s effort level can influence the market requirement It is proved by the model and example analysis that the capital-restricted retailer will pay more effort and high the order quantity if he can get loan from banks, whichresultsinhigherexpectedeffectofallparticipants Then consider the influence of participants’ fairness preference on the decision makingandexpectedeffect FSmodelbelievesthatthedecisionmakernotonlyconsider itsowneffectbut alsoconsiderotherparticipants’effectwhenhemakesdecisions Inthe fourth chapter,three models separately considering the retailer’s fairnesspreference, the supplier’sfairnesspreferenceandboththeretailer’sandthesupplier’sfairnesspreference are established From qualitative and quantitative analysis it is obvious that when the retailer’sfairnesspreferenceisconsidered,thoughthesupplier’sopti