AdvancedTravelerInformationSystemsATIS—培训课件.pptVIP

* A similar event occurred in San Antonio, Texas, in October 1998. San Antonio experienced severe rain and floods that disrupted traffic flow on the freeways and arterials. Here we see that the average daily number of page views is much lower than in Seattle -- about 800 per day compared with 180,000 per day in Seattle. (225 X) This much lower use of Internet ATIS is significantly caused by the lower levels of congestion in San Antonio. During the peak effect of the floods, when congestion suddenly became a serious problem for drivers, the number of page views spiked dramatically, from an average of 800 a day to over 20,000 a day, a 25 fold increase. * * Google-Map Based Traffic Information Systems Web Sites Pre-trip information (becoming en-route with wireless web) Ability to provide very detailed, very specific information (if that information is available) Wide geographic area coverage is possible Allows interaction with the customer Not everyone has an internet connection (social equity?) How accessible is it at home? Private Sector Potential market for traveler information is huge Value to other private sector businesses likely to significantly exceed its value to the public sector 300 M people in US * 5% customers * $5/month = $900 M per year Few have made a successful business of it yet Radio Traffic Services Metro Networks, Shadow Traffic, Smart Route Systems (Wedgewood One) Exchange air time for traffic reports Sell airtime to advertisers T Owned by NavTeq The Weather Channel Motorolas VIAMOTO? Solutions XM Satellite Radio XM NavTraffic Radio and TV stations AOL XM NavTraffic (available on Acura/Cadillac) INRIX INRIX is the leading provider of real-time, historical and PREDICTIVE traffic information offering the broadest coverage, exceptional accuracy and innovative technologies to ensure the success of our customers navigation and traffic-enabled solutions. Inrix Real-Time Flow Coverage Highlights: U.S. Metropolitan Areas: 122 U.S. Road Mile