国际商务沟通.pptx

Abstract;Development of the theory;Criticism;POWER DISTANCE;High in China;FOUR REASONS;PRACTICAL SUGGESTIONS;Uncertainly Avoidence;Definition;Uncertainty Avoidance in Japan and the United States;The culture of low uncertainty avoidance is active, aggressive and emotional. People have a strong sense of security and they can accept others opinions and suggestions which are not same as theirs. The culture of high uncertainty avoidance tends to comply with the strict principles so as to decrease the possibility of accidents to the minimum. People are very nervous but very aggressive. Because of the threat of the uncertainty avoidance in the society, people form the organizations to provide the safety and reduce the risk. People are intolerable with the odd thoughts and behaviors. Uncertainty avoidance refers to the degree of fear when people face the uncertain and ambiguous situation and the tendency of getting rid of the risk by action. In almost all the cultures there exist different degrees of uncertainty avoidance. ;How Uncertainty Avoidance impact the international business ;What should we do in the negotiation? ;Individualism;Collectivism;The Definitions of Individualism;The Definitions of Collectivism;American Individualism;Chinese Collectivism;In International Business Context impact on the negotiators selection criteria: America: Achievement-oriented China: Ascription-oriented;Masculinity;Definition of;photo;Social Structure;Mainstream Pursuit;Application in International Business;LONG TERM;CONCEPT;CONCEPT;COMPARISON;COMPARISON;Formula Long-term orientation index = -20m (2 frugal) + 20m (4 respect for tradition) + 40 ;SAMPLES OF;SAMPLES OF;1. Firstly, Chinese testers mostly show out the long-term orientation values 2. More Chinese testers think lifes most important events happen in the future steady economy，personal adaptability，individuals ability，，family impact 3. German testers taken more things about self-respect into consideration;1. Cultural differ