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客户管理实战体系实施的模式(Implementation model of customer management actual combat system)
客户管理实战体系实施的模式(Implementation model of customer management actual combat system)
First, customer management actual combat system implementation model
The implementation of key customer management system is practical by creating an actual customer management mode of operation to achieve the composition , from the actual customer management system we know customer management is not only the customer sales management and service management, it is a practical comprehensive management, the customer management system covers more content the relevant departments and enterprises, involving internal links, enterprises need to build a customer management platform, the establishment of customer management actual operation mode to form an effective and unified management efficiency in the platform.
(1) the actual operation mode of customer management;
1. the formation of customer management actual operation mode can be various management elements of customer management system in actual combat together, forming internal relations necessary, strengthening scientific and reasonable and customer management system.
2. through the actual customer management operation mode operation, carry out customer management spirit and concept of enterprise in the customer management of the resources, wealth and business consensus, creative management of all types of customers, so that customers value reflected in this management mode.
3. by using the actual customer management mode of operation, make the enterprise management personnel, marketing personnel, technical personnel and production staff can quickly understand the customers various aspects of the situation, grasp the customer dynamic changes in economic activities, has become the enterprise development, market development, product development and customer resources, make full use of enterprise and mining customer resources.
4. by using the actual customer management mode of operation to establish cooperative relations with the enterpris
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