chapter2 enquiry and replies课件.pptVIP

Chapter 2 ENQUIRIES  AND REPLIES 询盘及答复;;; 一、Related Information An enquiry is a request for the supply of certain information on products, service or conditions and terms of transactions. An enquiry is sent by a buyer or a seller to a potential supplier or customer to seek terms and conditions or the possibility of transactions. Enquiries should be written directly and clearly. ;;;Specifically, a first enquiry （or establishment of business relations）should normally include: 1) the source of information; 2) writer’s intention; 3) the business scope of writer’s firm and also its branches and liaison offices; 4) the reference as to the financial position and integrity of the writer’s firm. ; 一般情况下，两家来自不同国家的公司在直接联系之前，需要一个middleman（中间人）为它们‘牵针引线’，并提供必要的信息。充当middleman的通常有： 1) Banks（银行）; 2) Chamber of Commerce（商会）; 3) Commercial Counselors Office（商务参赞处）; 4) Ads in Newspapers or periodicals（报纸或期刊上的广告）; 5) Contacts at exhibition（展览会上的接触）;; Notes-1: separately;Notes-2: Term;Notes-3: Enquiry 与 request 的区别;Notes-4“would”和“could”的正确用法。;以下样函是这两个礼貌用语的应用实例。提出查询样函;三、Words in focus-1;Words in focus-2;Words in focus-3;;Words in Focus-4;Words in focus-5;;;;B表示写信意图;;C介绍自己公司及产品的情况 1. specialize in the export/import of … We specialize in the export of Japanese Light Industrial Products and would like to trade with you in this line. 鉴于我方专营日本轻工业产品出口业务，我方愿与贵方在这方面开展贸易。 2. Our lines are mainly ….. ??? Our lines are mainly arts and crafts.  我们经营的商品主要是工艺品。 3. We have been in this line for …. We have been in this line of business for more than twenty years.??? 我们经营这类商品已有二十多年的历史了。 ?;;;;2-2 reply;2-3 specific enquiry ;总结：询盘函的内容包括：