版式设计简答题和名词解释（Format design, simple answer and noun explanation）.docVIP

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版式设计简答题和名词解释（Format design, simple answer and noun explanation）.doc

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版式设计简答题和名词解释（Format design, simple answer and noun explanation）

版式设计简答题和名词解释（Format design, simple answer and noun explanation） Short Answer Questions What are the characteristics of each of the history of the development of graphic design? Twentieth Century art mainly experienced four periods, the first period mainly Cubism, futurism, dadaism, Surrealism, decoration as the representative, its characteristic is to form elements of layout analysis and exploration of the law of rational combination. The second period with a post-war rise of Russian constructivism, Holland style, Germany the three important design movement as the representative. Its characteristic is that the graphic design of the scientific, rational, functional, and geometric reductivism, on art design concepts and ideas laid a solid foundation. The third period is from 50s to 70s after World War II led internationalism design style, which is characterized by functional, highly standardized, systematic, the decorative layout style, the visual form of the visual communication function is concise and to the point, to the internationalization of. The fourth period began in 1960s after modernism graphic design forms and computer network multi media to convey. Its characteristics are all negative and traditional civilization irony in ideology, emphasize the self feeling, they conducted a comprehensive, thorough reform and revolution of traditional human art since ancient civilization, completely changed the content and form of visual art and service object. Cubism, futurism, Dada and surrealism influence on modern graphic design style? Do not imitate the object has advocated Cubism, pay great attention to the art of self-expression, analysis of the specific object, feature reconstruction and comprehensive treatment effect, the idea of graphic design, performance analysis of the composite layout and rational exploration of the law. Futurism sharp objections strict formal layout, the arrangement of no center, no primary and secondary, out of order, the font is different