销售成功三要素（Three elements of sales success）.doc

销售成功三要素（Three elements of sales success） Three elements of sales success Everyone who is involved in the sales field wants to succeed in the sales field. Why some people can be very successful, and some people fail? Where are the differences that make a big difference in their final sales performance? Attitude or skill? How can you succeed in the sales field? What is the key to success in the sales field? In fact, the success of the sales industry depends mainly on three basic elements, that is, sales motivation, sales awareness and sales skills. Here, well analyze them one by one. 1 sales motivation 1.1 what is sales motivation? In brief, motivation is the reason that motivates you to take some action. The motive of selling is to promote a man to sell. Motivation is the bottom line of sales. It directly affects the attitude, motivation and behavior of sales people when they are engaged in sales, and leads to the emergence of the final outcome. Therefore, the motivation for sales is crucial to the eventual success of the sales industry! 1.2 importance of sales motivation Strong sales motivation is very important for sales. First, produce a strong desire to succeed Sales motives can lead to a strong desire to succeed, and sales motivated salespeople tend to have an unusual desire to sell. The stronger the motivation, the stronger the desire for success, and the more intense the expectation of eventual sales. Two, to produce strong will and determination Motives bring success, desire for success, the more successful people, for the purpose of breeding the determination and will of the stronger, the more able to overcome the difficulties that others can not overcome, the easier it is to succeed in the sales industry. Three, produce strong sales force The key to a persons success in the sales field is whether he can find a very important reason to sell himself crazily! There is a strong motivation, motive power, will have a strong forward momentum, will produce strong s