李宁ceo高管离职对公司影响不大（Lining CEO executives leave little impact on the company）.doc

李宁ceo高管离职对公司影响不大（Lining CEO executives leave little impact on the company） Three managers have left, to the changing Lining has brought some “ labor pains ” some critics believe that this is the price of Li Ning Co management changes paid. Faced with local brands to catch up with the international brand containment market, in the face of speculation, Li Ning Co CEO Zhang Zhiyong accepted a media interview, detailed Lining strategic change. Three high pipe job gap has been made up News of Mondays departure from three executives plunged Li Ning Co shares. The company issued an emergency clarification yesterday, saying three executives, including chief operating officer, chief marketing officer, and director of e-commerce, were based on personal development needs. At present, these positions have been replaced by internal personnel, not affecting the companys operations. Li Ning Co turnover of three managers were chief operating officer Guo Jianxin, chief marketing and electronic commerce department official Shiwei director Lin li. The 42 year old Guo Jianxin, former vice president and chief operating officer of Li Ning Co, in 1997 to join the Li Ning Co, mainly responsible for the overall operation of management system, operation system and the Lining brand, with more than 8 years of experience in logistics and procurement management. The 48 year old Fang Shiwei, the former general manager of Li Ning Co system vice president and chief marketing officer of Lining and Lining is mainly responsible for the brand market, brand marketing and communication, public relations, sports marketing, event marketing, digital marketing etc.. Li Ning Co electronic commerce department director Lin Lize presided over and IBM cooperation in the construction of Linings official online store project. Lining side said that the personnel changes will not constitute a substantial blow to the companys existing strategy and operations, the company will continue to focus on reshaping brands and