商务英语写作 chapter one.ppt

Completeness 完整 A business letter should include all the necessary information. It is essential to check the message carefully before it is sent out. Why do you write the letter? What are the facts supporting the reasons? Have you answered the questions asked? 一封商业信函应概况了各项必需的事项，如邀请信应说明时间、地点等，确忌寄出含糊不清的信件。 Courtesy Being very polite, even in asking the addressee to pay back the debts or refusing his demands, your letter still should be very mild and tactful. Being prompt in replying to the opposite part’s letter. The reply should usually be sent on the same day. If it is impossible for you to give a prompt reply in detail on the same day, you should write a short not to the client explaining why. Dear Sirs, we are sorry you have misunderstood us. Dear Sirs, we are sorry we didn’t make ourselves clear. Tell us more detailed information on your requirements? 告诉我们你们的具体要求。 Will you please tell us more detailed information on your requirements？请告诉我们你们的具体要求好吗？ You can make shipment a little later, that is, by June 10. 　你们可以装运晚一点，即六月十号。 You might make shipment a little later, that is, by June 10. 　你们可以考虑晚一点装运，即六月十号。 We can’t deliver the goods all at one time. 我们不可能同时交货。 I’m afraid we cannot deliver the goods all at one time. 　恐怕我们无法同时交货。 * Bulleted text slide * Bulleted text slide * Bulleted text slide * * ???? 80% ?? Bulleted text slide * Bulleted text slide * Thank You !!! Examples of the Formats of Subject Line or Caption: Subject: Proposed delay of the delivery Re: Proposed delay of the delivery In re: Invoice No. 1120 SUBJECT: ACCOUNT NO. 689 Proposed delay of the delivery Body of a letter(四点方案) The body of a business letter typically contains four parts: ???????? 简述（背景和基本信息） 细节（事实和数字） 回应或行动（结论） 结尾（简单的一行） 1. opening or introduction 开场白或简述 第一段说明写信原因，可以包括： 阐述写信的目的 告知收到上次的来信，提及一次会面或接触。 介绍正在讨论的事情 Example: Thank you for your letter of It w