经销商管理动作分解营销培训教材(十二)（Distributor management action decomposition marketing training material (twelve)）.doc

经销商管理动作分解营销培训教材(十二)（Distributor management action decomposition marketing training material (twelve)） In the last section, we learned the first half of the dealer visit process. The main points of knowledge are as follows: 1, business people visiting dealers -- old phenomenon often delirious 2, the principle of visiting distributors - regular contact, regular visits 3, visit the dealer action decomposition: first visit the market / upload / inventory management This section will continue to study the old dealer visiting process. Combat action training: how to visit an old dealer (below) Visit dealers, inventory and display the action of the four sense On the end of that visit dealers to do inventory management, the next action should be the clerk with the dealers safety stock calculation to that order, in addition to help dealers make the head shop display, to promote dealer inventory management and display sales promotion idea. The problem is that most dealers dont recognize it. Their psychology is: how much do you earn a month? 2000! Do you know how much I earn a month? 50 thousand! How long have you been a small salesman? Run around and tell me what to do! Never mind, never mind, no matter how dealers disdain, every time you finished counting the inventory, return to franchisees, gave him the CHANT: on the progress / deposit / deposit / real / pin safety stock. Once you read it, his impression will deepen. The truth will soon teach him in real life, dealer inventory management, resulting in stock, spot, damage, customer complaints occurred nearly every day. The next time you have these problems, your words will ring in his ears. He would think: Hey! The salesman Xiao Wei said it seems reasonable, although this man is young, but very practical, every time to drill into my shed sweat and give me some inventory numbers, statistics, spot goods FIFO, now have a role like people say what deposit / the progress / deposit / book / solid pin /1.5 times safety stock law. !