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agricultural brand journey- everything from simple!(农业品牌之旅u2014u2014一切从简单的!)
Agricultural brand journey: everything from simple!
From 2004 to 2011, the CPC Central Committee and State Council has issued eight consecutive years of 8 “agriculture” as “head” of the “central document”! From a policy “benchmark” point of view, the current government is to “eat the weights - bent,” we must let the 900 million farmers, “rich” up! Why? 900 million farmers are not rich, China’s “domestic demand-driven strategy” will be “on paper” China’s deep economic restructuring will become “without trees,” the impending inflation control is bound to “Saw Arrow healing.” ! How to get rich in order for 900 million farmers do? Make bricks without straw, agricultural harvest is “fundamental,” Water is the harvest of the “guarantee”, so this year’s “Central Document No.” focused “Hing Water” up! However, the “harvest” can guarantee the 1.3 billion Chinese people do not starve, but not necessarily to make 900 million farmers become rich! Because the “harvest” may lead to agricultural prices “crash”, do not harvest revenue is common! How to harvest and income generating it? The reason why the farmers earn less, in fact, many of China’s processing trade enterprises were similar situation: in the whole industrial chain, engaged in raw materials, primary products, in low value-added part, points earned are sub-angle corner of the hard-earned money, nothing to do with the high-profit areas and we all know that the domestic processing of a trade clothing profit margins of 10% dissatisfied, and marked with brand, the price jumped several times, even a few times is common, can be described as different! A lot of foresight peasant brothers discovered this long road of income, that is to build brand! We can see eggs, fruit, grain, meat and other agricultural products have been vigorously promoting the brand has long been a journey! Egg hatched a “Gegeda” fruit in the outflow of “Huiyuan” soy bear a “Vivian”, squeeze the peanut in the “Lu took” out of seeds in the “c
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