alienation and rational return on the protection of well-known trademarks（异化和合理的回报对驰名商标的保护）.docVIP

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alienation and rational return on the protection of well-known trademarks（异化和合理的回报对驰名商标的保护）.doc

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alienation and rational return on the protection of well-known trademarks（异化和合理的回报对驰名商标的保护）

Alienation and rational return on the protection of well-known trademarks Keywords: alienation of well-known trademarks / system / value targets Summary: The value of a well-known trademark protection goals, with the evolution of the scope of protection and protection standards, after consumer centrism centrism and the owner of the trademark, but the flawless value target should be the trademarks private rights and public interests exquisite balance and harmony. well-known trademarks in China overly protective care for trademark rights to the neglect of the social and public interests, leading to the alienation of the rare finds in the world - the legislation alienation - judicial approach alienation, the alienation of identification methods for the initiative, bulk, concentrated identified identified effectiveness of alienation global standing, finds the standard alienation good reputation, the alienation of high-quality, large volume, the scope of protection for the whole class of unification protection. thoroughly rational return for the protection of well-known trademarks in China, must be deeply rooted in the value of the target of “root” cultivate the value of the concept of “soil”; remodeling afterwards ultimate relief, passive, the operating mechanism of the immediate effectiveness of the cases identified, establish Trademark Anti - dilution system, optimizing the system environment, regulation identified discretionary, standardize enterprise well-known the use of the trademark. gt;gt; lt;lt; Paris Convention in March 1985, China’s accession to assume international obligations to protect well-known trademarks from the protection of well-known trademarks in China for nearly 30 years. During this period, China has established a system of special protection of well-known trademarks, for maintenance trademarks of the order of competition in China, to protect the reputation of their trademarks, suppression of unfair competition has played a very importan