all business success is the success of new product strategy（所有的商业成功是成功的新产品策略）.docVIP

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all business success is the success of new product strategy（所有的商业成功是成功的新产品策略）.doc

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all business success is the success of new product strategy（所有的商业成功是成功的新产品策略）

All business success is the success of new product strategy Why is the ‘new strategy’? In 2013, the Chinese economy a new ‘era of rapid growth’ has been kicked off, this is a new challenge, and may even turn into a real crisis. Consequently, those who have gone through many cyclical crisis, from the difficulties coming out experience to business excellence, especially worthy of our attention. Apple and Procter amp; Gamble, for example, - a subtraction, several products to achieve the ultimate one to do addition, continuous input of new nutrients for their product matrix -. Months relying on superior leaders led innovation - a team relying on institutional systems innovation. different paths, there is - a fundamentally the same genes in common: the product put on a strategic height and drastic innovation, and ultimately develop a profitable business segment which is the strongest innovation success, it is of business. Core rules. Yes, only a clear product strategy, product ----, innovative products, great products, new products continued success, is the most the nature of business! Enterprises must create demand, leading consumer, has introduced a ‘new strategy’ in order to finally overcome the crisis of excellence. Great enterprise core competence is the ability to continue to introduce new strategy. This is the ‘new strategy’ power! Our definition of ‘new strategy’: refers to the ability to create demand, leading consumer, in the next 3-5 years, can contribute to the greater part of most of the profits and sales of core products for enterprises in the high-cost, high inflation. Great Depression era, the new strategy is a strategic choice deciding the fate of the next five years. Today, we see Apple’s ‘iPhone’, Wahaha ‘nutrition fast lane,’ JDB red pot of herbal tea, Mengniu Deluxe ...... is such a product, they are not only the backbone of the enterprise and lifeline, and in turn have a profound impact on the corporate brand image, corporate strategy d