analysis- celebrity app, how much trust do-（分析-名人应用,多少信任-）.docVIP

Analysis: Celebrity APP, how much trust do? (Research papers Download News) A few days ago, Cui Jian launched a personal customized mobile phone “blue bone”, although the movement is not great, but once again aroused customized products for the star thinking and discussion, in which they relate to the celebrity app - a celebrity customized services exclusively for celebrity mobile applications Celebrity app then what is the value? development prospects? Recalling the history of celebrity app to analyze the situation, perhaps give us some useful lessons. 1, the forerunner Madonna Although there is no accurate data on the earliest Who has customized app name, but in February 2010 on the launch of the official APP Madonna, is undoubtedly a pioneer. Their official APP released an iPhone version only, the subsequent launch Android version (Up to now, Android version on Google Play store downloads ranged between 50,000-100,000), in March 2012 launched iPad version. Madonna official APP news, notices, videos, photos, fan wall, music, albums, books, shop, related links, the most active users, etc. The user can leave a message in which the majority of the entries, and through the APP in the iTunes Store or the Amazon site to buy their work. Madonna official APP was April 25, 2012 by web designer hearts temple FWA (Favourite Website Awards - Favorite Website Award) Award for the day Best Mobile APP, shows Madonna and development team for the APP’s pole Great attention. 2, a popular person Adele Adele official APP for iPhone starting in September 2011, Android version starting in February 2012. Its features include news, music, video, community, live shows, albums, photos, the most active users, shops, related links , mailing lists, etc. in an interactive and purchases with Madonna’s official APP similar. Only to March 2012, Adele official APP on iPhone and Android platform has been downloaded over 1.5 million times, comments that Adele fans using the ap