analysis- cosmetics website building how through the network marketing（分析-化妆品网站建设如何通过网络营销）.docVIP

Analysis: Cosmetics website building how through the network marketing Research papers Download News: With the rapid development of e-commerce cosmetics, cosmetics marketing makes network marketing has become the focus of the topic, various cosmetics e-commerce platform through a variety of different ways to increase brand awareness and reputation, thereby improving conversion rates while in the information technology developing rapidly today, cosmetics online marketing can provide marketing approach after another, one of the more prominent include: word of mouth marketing, micro-channel marketing, soft paper marketing and visual merchandising in this, cosmetics, construction site carrying Swiss information technology to simply talk about these four ways, and make a brief analysis. First: word of mouth is the key Word of mouth marketing generally occurs in friends, colleagues, classmates, relatives, etc. closer relationship between the groups, and word of mouth marketing for the network, the most important is the users of the product evaluation and recommended product. In this “user tells users” ways to enhance the user’s viscosity and loyalty. In fact, the reputation is built on the brand, there is no public good brand let users know how to word of mouth spread it? Wherein Lafont network utilization is star effect, visibility was soon known by everyone, can quickly spread word of mouth the expansion, while the United States together superior product relies on the following three steps is to establish a good brand: 1) joining television programs; 2) filming television commercials, to establish “Chan European body”; 3) 3 anniversary celebrations launched discount promotions. Second: the micro-channel is the trend Since the introduction of micro-channel, is very much user’s attention, and the current amount of users are still on the increase, micro-channel marketing gradually into people’s attention in this year’s 38th Guangdong Internationa