analysis- food o2o internet thinking（分析-食品o2o互联网思维）.docVIP

Analysis: Food O2O Internet Thinking (Research papers Download News) O2O prior written quite a few food articles, but mostly standing tall on the Internet to write a business point of view now, from the Royal Park returned to Changsha, really started to do business, and Under more lines catering boss contacts, listening to them talk about their own problems, and talk of cooperation with the buy site, then found online mode catering O2O development fundamentals are right, but not the real solution to the needs of the business value of fact, Some think they have the Internet under the company’s line of thinking online play may not really meet the needs of the business and pain points, under the sales-oriented, KPI overwhelm the sense of service, resulting in a number of competitive businesses get bored while businesses treat on the OCS issue, but also divided into three: do voluntarily, do what I do, never do it, with the online company’s strengths and crazy bombing, coupled with the line businesses self-learning, O2O has not advanced, catering. Bosses are no longer ignorant, return to the nature of operations, and their hearts have a steelyard. From the current situation, the Internet is indeed subvert many industries, including media, film, books, music, etc., and the profound impact and invade many other industries, such as retail, phone, TV, wearable device, local living services, etc. But , all items listed above in addition to local service life, others are relatively standardized products that can achieve transmission and asynchronous experience across physical space, only local services can only live in the local consumption, with strong localization characteristics, and only immediate consumption in order to achieve the best experience, so difficult to scale replication model, which is unique in the local life of service, but also high barriers lies. vanguard as a local catering service life O2O even more so. Now Closer to home, on a macro or micro r