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analysis- free mode- the glory of the internet or sad-(分析-免费模式-网络或悲伤的荣耀)
Analysis: Free mode: the glory of the Internet or sad?
(Research papers Download AP) Not long ago, the father of pop ads of MIT Ethan Zuckerman in a recent paper, the invention 20 years ago on popups advertising apologized, ‘I’m sorry our intention is good The. ‘However, Internet advertising actually should be thankful because there is no advertising, there would be no today’s Internet.
The world’s largest Internet company Google in its advertising revenue accounted for more than 9 percent, the second-largest Internet company Facebook advertising accounted for 80% or more, Yahoo’s third-largest advertising revenue accounted for more than 5 percent, while domestic Internet companies, Baidu main rely on advertising revenue, as the strongest electricity supplier companies whose main revenue Alibaba practical but also from within the advertising platform, Tencent advertising revenue accounted for slightly lower, accounting for only 1 percent more, Tencent’s main income comes from the Internet, another a god - the game, saying that later on downstream ecosystems of other large and small around the ad is born, if not direct advertising, it’s usually a link in this chain..
As Internet spiritual leader Chris Anderson lt;lt; free: the future of business gt;gt; said, free is a new business model, it represents the commercial future of the digital network era, however, when it is to subvert the old model, also has deeply troubled.
In this drive mode, the world’s most intelligent head are doing one thing: brains constantly seek users’ pain points, making all kinds of amazing products to attract as many users, continue to occupy user time, and then - in various forms, the most efficient advertising push to complete the profit model to skip the middle of the process, in a word, the most clever head do is how to get more users to click on ads.
That said, it seems a bit harsh, but the reality is, no matter how good the product, but to make money does not depend on th
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