analysis- balance treasure reflecting web promotion marketing perspective（分析-平衡财富反映网络推广营销的视角）.docVIP

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analysis- balance treasure reflecting web promotion marketing perspective（分析-平衡财富反映网络推广营销的视角）.doc

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analysis- balance treasure reflecting web promotion marketing perspective（分析-平衡财富反映网络推广营销的视角）

Analysis: Balance treasure reflecting web promotion marketing perspective Research papers Download News: June 2013, Alipay and Celestica fund co launched its first Internet fund balances treasure by third-party payment platform Alipay to create a balance of value-added services through the balance of treasure, the user Paypal website on you can directly purchase funds and other financial products, to obtain a relatively high income, while the balance of the funds can treasure readily available for online shopping, Paypal transfer and other payment functions. Soon, the concept expanded to “Internet banking concept.” July 2013, Taobao fiscal published data show that per capita purchase of financial products to its users is the amount of 3,417 yuan, the youngest of 90 and became the main consumer finance, accounting for nearly six of its total users. Within a month, the scale has been exceeded ten billion yuan. Alipay balance Po’s success, but also to other Internet companies himself, Eastern wealth network launched current treasure, a few meters fund network launched cash treasure, Sina micro-payments are also ready to push banks. A product stir the whole market, affecting people than ever before, especially a lot of the original IMF even do not know what Internet users, have become the first customers balance treasure it where the charm? Much for bank deposits , the bank has devalued 90 later said that the emergence of the balance treasure is undoubtedly the best choice. In addition, version 7.1 mobile Paypal balance treasure also launched a mobile phone functionality. Rapid momentum through the Internet, finance, balance of treasure on the line just 18 days, the number of users to break the 2.5 million mobile Internet era, no match for the balance of treasure move wave of Alipay data show that 7.1 release date, only half a month’s time, on the phone over the balance of treasure into operation the number of users has reached alarming proportion of 57%! ot