analysis- baidu to enter the real intention of the tv again（分析-百度再次进入电视的真正意图）.docVIP

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analysis- baidu to enter the real intention of the tv again（分析-百度再次进入电视的真正意图）.doc

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analysis- baidu to enter the real intention of the tv again（分析-百度再次进入电视的真正意图）

Analysis: Baidu to enter the real intention of the TV again (Research papers Download News) Baidu once again gathered in the living room to look this time, Baidu’s entry point is the video game. Let us recall, Baidu users to enter the living room, what efforts have been done. On September 1,2013, Baidu launched Baidu shadow stick, which is a similar TV box hardware and software products. On September 2,2013, Baidu’s love Fantastic Art and TCL cooperation into the living room. Sides launched a TV + product from the quantitative point of view, the sales of this product in 2013 was about 100,000 units .2014 year’s goal is 1 million units . 3, has experienced two attempts later, in August 2014, Baidu intends to cut into the living room again, which is a video game cut angle A is strong evidence that its registered corporate account on Sina Weibo. From Baidu video game’s official microblogging view, Baidu’s new products have been launched around the 15th after making inquiries, for Baidu’s video game platform we get the following key information: 1, in its official home page can be downloaded to smart TVs and Android phones handle the installation package. 2, Baidu video game music, as currently only two brands tested and Lenovo. 3, the size of Baidu video game team is currently about 10 people, the subsequent products will be under the circumstances to decide whether to recruit people. 4, the current Baidu TV game platform is completely independent team, the former attributable to the business group, from the investment point of view, this product is the first to test the water, into the budget and scale are not large. 5, Baidu to promote its gaming platform approach is nothing more than two, one is pre-installed, this is the problem of self-interest is to promote the exchange of .2 For example, on 360 TV TV line three months, which is the most important way to promote Self-promotion, few currently preloaded this business. This time, Bai