analysis- from product experience and business development tan microblogging next(分析u2014u2014从产品体验和业务发展棕褐色的微博).docVIP
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analysis- from product experience and business development tan microblogging next(分析u2014u2014从产品体验和业务发展棕褐色的微博)
Analysis: From Product Experience and Business Development Tan microblogging Next
(Research papers Download News) Although microblogging is still the highest degree of concern and influence one of the largest Internet products, but there is no doubt that it is facing various problems and criticism from the industry.
Such criticism, while the decline from the user experience and product functionality direction: With the number of users, the amount of one hundred million messages daily growth of microblogging users aesthetic taste, needs and capabilities of information selection, etc., are accelerating increase - they are more critical of the information - microblogging upgrading of products to meet their ever-increasing taste it?
It also comes from within the industry for its business model to explore the struggle and lost: meet user demand on the other side is to meet the needs of customers and capital, how to seamlessly combine these two sides to this increasingly complex system, but there is always a simple products?
Finally, these problems are all back to square one, namely micro-Bo in the end what should be? Its next step, where to go?
Back to the primitive information carrier
This is what we want to microblogging?
Replacing traditional media as an important carrier of information dissemination, a relatively real experience is increasingly difficult for us to find the microblogging required content.
1, information is increasingly complex, overload and sometimes chaotic and we had to drive their hands, constantly refreshed, makeup, read to keep up with the pace of updating information, as the information are tired.
2, at the same time, information and becomes increasingly focused and lack of nutrition.
On the one hand, information structure, “satin Quotations”, “social events” and “hot spots broke” and into the mainstream, and occupy most of the communication resources, on the other hand, communication channels, the resource base is a
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