analysis- internet era can not ignore the e-mail marketing(分析u2014u2014互联网时代不能忽视电子邮件营销).docVIP
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analysis- internet era can not ignore the e-mail marketing(分析u2014u2014互联网时代不能忽视电子邮件营销)
Analysis: Internet era can not ignore the e-mail marketing
Free paper Download Center News: Internet era, endless variety of marketing methods, seo marketing, social marketing. E-mail marketing is often seen as old-fashioned way. But you have to admit that, even in the Internet industry giants are also still in use e-mail marketing. Whether it is Baidu, Sina also, or will be by Ali Lynx mailbox for account management and event promotion. Internet companies in the development of any popular site requires the same steps. As a marketing tool, the value of e-mail is far more than its widely used as a medium value.
1. The cross-platform, multi-channel combination
The rapid development of the Internet in the country, to promote the technological innovation of many enterprises. But also promoted the specific behavior of e-mail marketing, enhanced email marketing results. Domestic intelligent e-mail marketing service provider based Focussend pointed out user-centric Internet marketing concept, the user becomes the most important resource, different companies or sites in the process of obtaining the user will be by mail validation. In addition, the user link maintenance and enhance the value of various types of trigger messages is to become an important way to maintain the user. Uber-known car software in its entire service process, in addition to the way SMS notification, it will also inform by mail user consumption, in which the entire process will include a welcome letter, first experience letter, billing details, etc., to achieve the perfect combination of e-mail marketing to other marketing methods.
2. Based on the personalized marketing of big data
With e-mail marketing from the development of the Internet has also been innovation and breakthroughs. In the context of big data, combined with e-mail marketing and big data so that you can effectively enhance marketing effectiveness. Personalized marketing because of its good user experience and p
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