2企业拥有企业文化的必要性和重要性及无用论分析（2, the necessity and importance of enterprise culture and the analysis of useless theory）.doc

2企业拥有企业文化的必要性和重要性及无用论分析（2, the necessity and importance of enterprise culture and the analysis of useless theory） Why does the enterprise need the enterprise culture: 1. the enterprise culture is the objective existence of enterprise development: The enterprise culture is the inevitable outcome of the development of enterprises, whether you like it or not, the enterprise will be in the process of development, through their own experience, leadership style, the rules and regulations of the enterprise to form their own corporate culture; as long as the existence of management will form a collective identity, it will form a corporate culture. Many enterprises have not made a clear description of the corporate culture, but it does not mean no, but is still in the hazy phase of corporate culture, but also can not be clearly stated. So the enterprise must face the enterprise culture, guide, summary, promotion, transformation of consciousness, the only way to correct the change of employees, with the company development rather than keep step with the spread and become an obstacle to the normal development of the company. 2. the role of enterprise culture: 1) the unity of value concept of enterprise employees: the enterprise is composed by different researchers, because of their different experiences, forming different personal values, there is conducive to the development of the company, some is not conducive to the development of the company, the companys corporate culture is conducive to the establishment of a large family values, to carry out the work and this value, enhance personal capacity, and gradually transformed into personal values, become the cornerstone of cooperation. Such as the Haier 16 hours of prototype orders, shipping, customs declaration, case 4 hours, vividly Haier enterprise culture, not Haiers corporate culture, will not achieve this amazing efficiency. 2) provide working methods for employees: method of corporate culture in theory for the employees