analysis- qq micro believe how counter-attack（分析- qq微相信如何反击）.doc

Analysis: QQ micro believe how counter-attack (Research papers Download News) As the person in charge of internal Tencent largest sector position Tangdao Sheng fear micro letter today, but experienced two years of hibernation, and counter-attack low profile. May 10, in the Chinese Internet entrepreneurs Conference clearance senior executive vice president of Tencent, Tencent social network Business Group (SNG), was interviewed by the head of 汤道生 lt;lt; gt;gt; Reporter of Finance. SNG is the largest body of Tencent, the internal forces are one of the largest business group, which covers the QQ, mobile QQ, Tencent open platform, Tencent cloud platform, wide point on, the mobile application distribution platform, including more than treasure business lines. After Tangdao Sheng, technical background, in 2005 joined Tencent, start from the manager of R amp; D management and QQ Show ISD product manager, after rising up in 2012 to replace XiongMingHua charge of SNG. Internal person Tangdao Sheng character himself, and act decisively. Took office, the will this time be defined as ‘QQ crisis moment’ to proceed vigorously reforms and internal layout. SNG intriguing change of mind in the PC era, QQ is worthy of the king; After the rise of micro-channel, it still remains a powerful money, he was seen as both external and internal parties is bound to be beyond the old man, in the past once since disarray ; early 2013, has been part of Tencent Mobile Internet Business Group (MIG) and super QQ QQ phone business, raised social networking business group (SNG); After Tangdao Sheng took over, QQ began to identify the location - in order to participate in a low profile and micro-channel race among platforms. Needless to say now, there are two platforms, two ecological concepts in Tencent system, so Tencent micro-channel become the seventh largest independent business group. 汤道生 said the two platforms are establishing different ecosystems in different ways explore the