Analysis- Since the media survival Record- Income ten million do not exaggerate(分析-自媒体的生存记录收入一千万不要夸大).doc
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Analysis- Since the media survival Record- Income ten million do not exaggerate(分析-自媒体的生存记录收入一千万不要夸大)
Analysis: Since the media survival Record: Income ten million do not exaggerate
(Research papers Download news) from the media arena rumors surprising.
Many industry sources, there are over one million yuan of revenue from media accounts, multiple accounts through a multi-platform operation, integration of online and offline methods to carry out activities, circle to the industry’s first barrel of real money. “ In fact, revenue from media accounts do not exaggerate. Currently the overall size of the media industry’s self-affirmation more than 1 billion yuan. “originated Capital founder Lei Zhonghui estimated surprising data.
Value from media accounts are constantly realized. Content value, flow import, product operation, O2O mode ...... Although many models, but not many were unique. Has a small number of VCs in identifying potential from media accounts. However, VCs Dongjiang Yong told reporters the South, from the media profit model is still uncertain, since the investment is more investment in the future of media trends.
Since the media business model has three development considerations The first is to get traffic to win the account value, followed by consideration of the self-made media exclusive products, increase revenue, and critical third consideration is the close integration of online and offline realize O2O business model.
--- Origin Capital founder Lei Zhonghui
“Zezheng”
Shortly operators have been self-sufficient
“Zezheng” (micro-channel public No.: H ow ToZheng) slogan is “your everyday mobile pig hand”, this from “Little Helper” self-parody as “pig hand” micro-channel public numbers, the first born out of the magazine lt;lt; blog World gt;gt; small part in “How To”. “zezheng” Chen Ming was originally in charge of the management members of the magazine, but Chen Ming describe “zezheng” the emergence of an internal entrepreneurial process last year October 1 , he and several colleagues quietly huh “zezheng” This micro-channel pu
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