Analysis- site traffic causes abnormal movements of eight kinds of（分析-网站流量异常运动的八种原因）.doc

Analysis: site traffic causes abnormal movements of eight kinds of (Research papers Download news) site analysis, a job is the most common abnormal changes of the traffic analysis and interpretation Today website traffic is high, why? Acquired website traffic is reduced, but why? These Change is how to produce? What is the impact on the site? these are waiting for us to answer. Usually when this happens, we will carry out quantitative analysis, by subdividing identify the specific abnormal change that part of the traffic. Then qualitative analysis to identify abnormal changes in this part of the flow of the specific reasons for the first further work is relatively simple, functional segments through google analytics layer by layer analysis, you can find the causes, while the second step of the work is some difficulty because the data itself can only explain what happened, but can not tell us why, So, the real reason we need to find their own. Frankly, not every single analysis can identify abnormal flow changes caused by the real reason (qualitative). And in many cases, even when we find out why and then find that the reason is actually so simple, so Clearly, while we have been ignored it. This article summarizes the seven kinds of the most common reasons for changes in site traffic anomalies. making complex prior to subdivision and look under the assumption that seven reasons that may reduce your lot unnecessary work and if that seven reasons have been ruled out, and then start your big project it. Reason 1: The beginning and end of holidays The first reason for the change caused by traffic anomaly is simply different holidays a year, usually at the beginning and end of each holiday for two time periods, the website traffic will have a significant decrease and increase. This change is easy to verify, observe flows change date and duration, historical data can also be compared to last year to the next. holidays more regular flow changes, and the site