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Analysis- social networking sites in the functional relationship chain(分析-社交网站功能关系链)
Analysis: social networking sites in the functional relationship chain
Technological progress, and promote emerging Internet applications become a major trend, Internet access and network lowering the threshold age growth of skilled, to a certain extent, enhance the users of the Internet application requirements, almost every Internet application are reflected in the multi- kinds of functions interspersed with parallel features. social networking sites is that people in the network society platform for building and maintaining relationships, social interaction depends on the generation of information, exchange, liquidity, this information flow movement to promote its social function in the fertile soil nurtured games, music, news, shopping and other social sharing features with extended services.
Overall, the social networking site user groups showing a younger trend. Netizens age accompanied by a social experience, interpersonal deposition, compared to a generation of young and fit, older people’s needs for social networking there would be less diversified. From the individual point of view, different social networking sites for its different product characteristics and user location to attract users of different ages. everyone, friend network to become 21 to 25 year-olds favorite social networking applications, 51.com users more concentrated in the 26 to 30 years old, happy network capture Internet users among 31 to 35-year-old’s favorite. Users Age hierarchical distribution and social networking sites differentiated positioning is closely related to social networking site users select the reason but also demonstrates the social networking site What does the chain?
Figure 1 Age distribution of social networking site users to compare [1]
First, the relationship is the central axis of social networking sites
From the point of view product attributes, relationships are the core elements of social networking sites. Respondents, interpersonal relationshi
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