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from football to tennis, huawei sports marketing purpose-(从足球到网球,华为u2014u2014体育营销目的)
From football to tennis, Huawei sports marketing purpose?
Free paper Download Center News: In sports marketing, Huawei has been walking in front of Chinese enterprises, NFL from people familiar five leagues in Europe to the United States Football League first movement, has its shadow. Recently, Huawei began to ‘play’ played tennis.
A few days ago, Huawei announced as the Shanghai Rolex Masters tennis tournament sponsors, this is the first time Huawei sports sponsorship extends to the tennis field, as opposed to football, from the gentleman’s game of tennis to civilians, their culture more healthy, not less developed quite popular in Europe and America. Sponsor this international tennis tournament, not just another milestone in Huawei quality strategy, but also its order to reflect the needs of the public center.
Huawei’s sports marketing: from soccer to tennis
In fact, Huawei’s sports marketing still have to talk from football, the last four years, Huawei has sponsored AC Milan Serie A, the English Premier League Arsenal, Dortmund Bundesliga, French side Paris St Germain, Ajax Eredivisie Alex, Portugal and other European giants Benfica armor, or even the whole Spanish football league, the Ghana national soccer team, is Huawei’s sponsorship target; in addition, Huawei was also the Italian Super Cup in China and many other European Contest landing crown name partners.
Huawei has a carrier, enterprise and consumers in a number of business marketing is not just ‘throwing money’, it will also use its own communications solutions to the stadium, such as its sponsorship, including Ajax, Dortmund, Benfica seat stadium and a dozen on the use of Huawei’s ‘smart stadium’ solution for intelligent stadium renovation.
Huawei recently has a new big move - sponsored 2015 Shanghai Rolex Masters. Although this event is the ATP World Tour Jiuzhan youngest one station, but the Shanghai Masters with a little German, Federer, Murray and other top players to join, plu
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