five rules, the five action - times 30-100 yuan worth the price of liquor return the first breakthrough（5条规则,五个行动u2014u2014 30 - 100元的价格酒返回第一个突破）.docVIP

Five rules, the five action - Times 30-100 yuan worth the price of liquor return the first breakthrough Market articles: market competition and dominant brand analysis Once upon a time, Hefei is the home of the world blast, blast home wine filled with streets that time, it is the most difficult time Furui, wore the emblem of the first wine brand hat, several major brand sales were far behind. Today, the city of the first king of the flag, a brilliant blast home invisible, Furui breakthrough after years puree, elegant mid-range brands such as gradually a certain market share. With direct distribution and Bandongjing disk drive, in northwest occupied the absolute market dominance in the provincial capital Jinan also has a larger market share, and Jingzhi market is shrinking stronghold in Weifang And now, Jingzhi in Weifang for center, Dongying, Binzhou, Zibo, Jinan, Qingdao and other markets everywhere, forming a straight line through the Shandong market stuff, but once glorious Bandongjing, and other places in Dongying sales plummeted encountered, the market is gradually shrinking. In Hubei Province, Baiyun side accounted for more than 100 yuan political dominance wine business, but in recent years has been a strong challenge rice flower, Yellow Crane Tower and other real estate brands. Hubei Province feast market developed, 50-60 yuan popular liquor products In this price segment, rice flower on the 2nd far ahead of other competitors. ...... In the golden years of liquor development, not only in the political and business more than 100 yuan price band completed a brand substitution between 30-100 yuan civilian liquor price band also completed a brand replaces two reasons: Competition in the industry focus on political and business consumer price band (more than 100 yuan, and the price point of attention constantly on the move, 30-100 yuan price band brand is not focused, less competition, and some of the advantages wine prices can not fully focus on for