for interaction to change the way newspaper editors process（互动改变报纸的编辑过程）.docVIP

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for interaction to change the way newspaper editors process（互动改变报纸的编辑过程）.doc

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for interaction to change the way newspaper editors process（互动改变报纸的编辑过程）

For interaction to change the way newspaper editors process Abstract: Newspapers easily portable characteristics already so we loved cultural communication tools. Newspaper editor is the most active members of this communication process, guide and choose the content and methods of propagation, at the same time they received the dissemination of content and the way constraints in the current variety of media rapid development, not only led to changes in the form and content of cultural transmission, and also to make the newspaper the new changes in the editing process and the interaction between the edit object. Paper Keywords: newspaper editors, interactive way Newspaper is nearly a hundred years, the development of the earliest and most extensive coverage of culture, one of the forms of communication, editorial activities has obvious characteristics. First, newspaper layout capacity is essentially fixed, editing activities to make limited sections and manuscript content fully convey a wealth of information. Secondly, newspaper text language symbols as the primary means of transmitting information, the need to consider the editing process to the audience to accept the license. Finally, the newspapers, as print media rely on visual symbols constructed through pictures, plate, illustration arouse the audience’s visual impact. Based on these characteristics, newspaper editors face edit object involves three aspects: (1 original culture and the author, (2 recipients (audience, (3 newspapers finalized. Newspaper editor in order to achieve cultural transmission, for certain purposes, draft of the original culture and the writings of author found that audit and checking newspaper recipient fully understand, fully understand and master the perceptual characteristics of the printed media, creative wisdom. thus consolidated into the social and cultural messages spread in such an activity, newspaper editor, and edit the object must have frequent interaction