[case] marketing single-day surge of 60,000 fans secrets（[例]营销单日激增的60000名球迷的秘密）.docVIP

[Case] marketing single-day surge of 60,000 fans secrets Research papers Download News: single-day peak of 57,805 additional powder, single-day peak of 173,734 interactive, operational national colors of heaven park official micro-channel fans can reach six figures a month, in the southwest circles regarded as a pretty good report card. Huge data behind thinking we did not completely understand all the questions, just around a clear business purpose constantly fought to find a way forward. outline the process to share some thoughts and experiences, not necessarily all right, for your reference . First, what is the purpose of your business? “We want to micro-letters!” “Why do want to do ah?” “Now we do not play microblogging Paoqu Wan micro-channel, ah!” “You enterprises need most is what ah?” “Uh, word of mouth and reputation it.” “Oh, micro-channel transmission of lack of privacy too, do not come to word of mouth, you still do microblogging it.” Usually encountered too many customers are interested in micro-channel, can not wait to go Daoteng some, but the premise is the enterprise must think clearly about their business purpose is what you want to fix what in the end, if the purpose of your business is simply solved by micro-channel can not, toss the then powerful are zero in our opinion, to do with the micro-channel customer service and secondary sales is the most suitable direction. Second, the current micro-channel marketing the stage: Circle User A micro-channel marketing, you know how to do it? Believe that 99.99% of the answer is in the negative. Sometimes we are not entirely sure what approach is the most effective, but one thing is no doubt: no matter how to do everything without user talk. scattered few fans, but also operational and technical expertise to do the things I believe there will be no development of many companies willing to do. Meanwhile, micro-channel will be like microblogging as it gets to late to do the