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古井贡酒s市场深度分销实战攻略(Gujinggong wine market depth distribution of s combat Raiders)
古井贡酒s市场深度分销实战攻略(Gujinggong wine market depth distribution of s combat Raiders)
Editors note: the occupation marketing people seeking Zhuzi wrote the depth distribution of six step rule in 2003 17-18 (International) published China sugar market, attracted a lot of attention in the marketing industry. Many readers call the editorial department, hoping for Mr. Zhuzi can provide some more detailed content. When we wish to convey to the readers and scholars, and philosophers soon combined with his actual experience will be a successful example of the depth distribution of writing. For philosophers said that the depth distribution is not profound, the key is to perform every step.
Good brand + Network + exclusive = millionaire
S market is a high level of consumption, is among the best in the country. Three years ago, in the city of S gujinggong mainly by the local state-owned rum company to operate, while gujinggong brand has good influence and appeal, but the market has not been a big improvement, low coverage of products, the market can see the brand gujinggong, or the old packaging, not what profit path, the two batch of business retailers, lack of enthusiasm, not willing to sell gujinggong.
At the beginning of 2000, gujinggong launched a good brand dealers also need good business philosophy, in order to market construction requirements determined to break the pots and pans, looking for new customers with quality, to help customers to do the market, help customers build a distribution network system.
In this context, the S market dealer Zhang appeared. I have a certain financial strength, but not a good brand. Have a business trip to the south to see Lao Zhang, five year old brand gujinggong series, ten year old series is very popular, both high-end hotels, or street stalls, gujinggong brand occupy the absolute market share. I thought that the S market is a high consumer market, so manufacturers from more recent, gujinggong wine is a traditional performance in the S ma
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