外贸英语函电第3版-chapter4.pptVIP

Offers and Quotations Making an offer or a quotation is a most important step in negotiating an export transaction. An offer is a promise to supply goods on the terms and conditions stated, while a quotation is merely a notice of the price of certain goods at which the seller is willing to sell. Chapter Four Section One Introduction A satisfactory offer will include the followings: 1) An expression of thanks for enquiry, if any. 2) Name of the goods, quality or specifications, quantity, details of prices, discounts, terms of payment, time of shipment, and packing conditions so us to enable the buyer to make a decision. 3) The period for which the offer is valid if it is a firm offer, otherwise, a remark to the effect that the offer is made without engagement. 4) Favorable Comments on the goods themselves. 5) A supplementary short paragraph to draw the customer’s attention to other products likely to interest the buyer. 6) An expression of hopes for an order. The letter of rejection should cover the following points. It should: 1) Thank the seller for his offer; 2) Express regret at inability to accept; 3) Make a counter-offer if, in the circumstances, it is appropriate; 4) Suggest other opportunities to do business together; Specimen 1 P61 Comments: P61 Section Two Specimen Letters Notes light-weight 轻便 range 系列 place regular orders with/before sb. 向某人长期订购 stress 强调 mass-produced goods 大众化产品 Specimen 2 P63 Comments: P63 1 warm climate 暖热气候 2 tropical countries 热带国家 3 repeated orders 重复订购 4 be specially treated 特殊处理 5 excessive condensation 过多的水汽 6 irrevocable L/C 不可撤消 7 at sight 即期 8 be subject to 须经……为有效 9 pamphlet 小册子 10 for one’s reference 供某人参考 Specimen 3 P64 Comments P64 Notes 1 Eiderdown Pillows 羽绒枕 2 passed on … to 转交 3 get in touch with 联系 4 sister corporation 兄弟公司 Spcimen 4 P64 Comments P64 Notes 2006 Crop 2006年产量 second-hand gunny bag 旧麻