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酒企如何选择久商(How to choose a long time for liquor enterprises)
酒企如何选择久商(How to choose a long time for liquor enterprises)
A good partner is half of an enterprises success. A long-term partner is a major part of the success of the business. Vendor relations, until manufacturers disputes, have been a major chore in all walks of life. Wine industry is the same, the relationship between manufacturers even had more than. From the angle of dealers is always looking for a can to earn money, but for a long-term market to the manufacturers, more worry is how to find their own market expansion can fully cooperate with dealers.
In the liquor product oversupply of a buyers market environment, usually, as long as the demands of the business agent, as long as businesses hit over, manufacturers will be immediately entrusted with any dealers. In contrast, the active site of businesses than manufacturers like looking for distributors to look for a needle in the ocean and to spend the cost is much lower, therefore, in this case, the manufacturers basically no choice, which is likely after the market risks. Of course, for some under pressure to survive and rush to send back the money, only immediate interests and lack of development goals for manufacturers, the future does not matter.
So, in the vast sea, fill in the full credit crisis and firm lawsuit market environment, how to choose the manufacturers can cooperate for the dealer?
First of all, we have to understand that manufacturers are looking for distributors to expand the local market, the majority of the reasons are the funds, manpower, management and implementation factors of the enterprise itself are difficult to reach. Manufacturers are part of the profits to sell to dealers to obtain greater market share and returns, through the amount of breakthrough to gain overall profit.
To mark wine as an example, Hui wine enterprises in the market development is the most common branch or office way, direct control of the local market, most dealers only play a role in the return of funds. On the
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