屈臣氏对品牌意味着什么（What does Watsons mean to the brand）.docVIP

屈臣氏对品牌意味着什么（What does Watsons mean to the brand） In the cosmetics industry, the Watsons name was not a strange, it is the mass consumer ear Xiang can cooked chain brand shop, the shop is personal care products, Watsons why can attract so many people into the store consumption? I think a lot of people have told me the same idea, Watsons products relatively complete, affordable, high popularity, popularity and reputation are high, the service is very professional, the integral members of good policies, consumer habits into the store, a lot of promotional activities and so on a series of advantages! But what does Watsons mean for some brands / categories? From Watsonss point of view, it requires the need for powerful and influential brands / categories. Market reputation is better, product quality is better. Only when these brands enter it, when sales, in order to promote Watsonss influence, as a result, Watsons and well-known brand / category with each other each other very good reputation, to attract more consumers. When Watsons visibility and influence more and more high, many consumers into the store, they also slowly become a member, the member will they seize the customer, Watsons did very well, and the service level, we also call service and details do very place. Watsons can choose well-known brands to enter the Watsons channel system is the very helpful, whether it is open Watsons this popularity or more attractive to consumers or, in some extent, is a great leading role, and from some unknown of the brand into the system, when the sales volume is not when it was eliminated, which is the brand positioning we often say on entering this system there is in this system The climate does not suit one., or in the market unpopular, was eliminated. Therefore, for many brands of daily chemicals, the competition is very fierce, from the brand, channels, prices, marketing strategies are very competitive. In the daily chemical industry, we all face the same problems. They