区域品牌对产业集群升级路径的影响研究（Research on the influence of regional brand on Upgrading Path of industrial cluster）.docVIP

区域品牌对产业集群升级路径的影响研究（Research on the influence of regional brand on Upgrading Path of industrial cluster） Research on the influence of regional brand on Upgrading Path of industrial cluster [Abstract] according to the current research situation of the industrial clusters upgrading, the selection of industrial cluster upgrading path as a research perspective, and analyzes the influence of regional brand upgrade path to the development of industrial cluster theory and the theory of global value chain of industrial cluster. The research shows that regional brand has an important impact on the upgrading path of industrial clusters, and it promotes the upgrading of industrial clusters. The research conclusion provides a new theoretical perspective for the policy makers to formulate industrial cluster upgrading policies. [Key words] regional brand; industrial cluster upgrading path; industrial cluster development theory; global value chain theory I. Introduction Since 1980s, under the background of economic globalization, the importance of regional economy has been rediscovered, and industrial clusters characterized by the network organization of enterprises are developing into a new model of regional economic development. After years of development, 160 cities in Chinas more than 280 cities have different levels of industrial clusters, there are thousands of large and small industrial clusters, and most industries have the existence of industrial clusters. Highlights of industrial clusters in the development process of external economy, reduce transaction cost, knowledge sharing and other advantages, promote economic development, the industrial cluster phenomenon has attracted extensive attention of scholars at home and abroad. But on the whole, Chinas cluster industry is in the low-end road of industrial cluster development because of its small scale, low specialized level, imperfect industrial chain, weak public supporting system and low cost competitive advantage. In th