医药销售如何切入非传统渠道（How do pharmaceutical sales cut into non-traditional channels）.docVIP

医药销售如何切入非传统渠道（How do pharmaceutical sales cut into non-traditional channels） We take the traditional channels due to hospitals and pharmacies, supermarkets and shopping malls, stores and wholesale markets and other channels, in practice there are still a number of non traditional sales channels bear the circulation, such as individual trade, private clinics, medical institutions and other relevant social groups. We are familiar with the most sales in the traditional channel in circulation, rather than the traditional channel sales ratio is not high, due to the increasingly fierce market competition, the traditional channels for non sales on a yearly basis at the same time, it is necessary to pay attention to the current situation of the non - traditional channels, especially some small and medium-sized pharmaceutical health care products in the enterprise, more and more living space is small, the expenditure is very necessary, so we have to look at those non traditional channels of market operation and sales, the scale of the situation, see is not a way out. In fact, for I was deeply touched that some so-called private venereal hospital market, of course, here refers to the formal legal private hospitals or clinics in the country within the scope of cooperation, and cooperation with the local hospital treatment when the number of Fujian opened, in the treatment of venereal disease and skin disease as a representative, it is understood that every a place in the business of all based on the foot of the annual profit in more than a million in the country, has formed the Fujian schools, this is in fact they fixed around the geographical division of the call, with individual surnames as the representative of the genre, such as the Wu Shiliu school in Zhejiang, like the division of our traditional marketing, sales in the year more than ten million, so in the traditional channels of sales is very impressive, but because the channel did not form a unified and centralized or