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宝hulu的秘密(Treasure Hulu secret)
宝hulu的秘密(Treasure Hulu secret)
One side is strong YouTube video playback system, while the traditional media huge content resources, the cracks in the survival of Hulu was from the online video wearing this pair of new shoes, step in the TV movie the road on the way of money bright
The birth of Hulu
Video website, people tend to think of first is YouTube, which is home to the users to upload video based website was acquired by Google in the future rapid development, now seems to have become synonymous with the video site, while also trying to make user generated content has become a trend.
But wait a minute, YouTube success is still the last step -- profit.
As the original and fame of the portal site, YouTube welcome to find it already to win a large number of audience, hundreds of millions, but at the same time it sadly found himself did not take this huge video traffic into cash income.
It can be said that YouTube is into also Xiao He, be defeated also Xiao He, rely on users to upload video, YouTube was given todays dominance, but it is also because a large number of videos are generated and uploaded by the users themselves, the quality of the video content can not be guaranteed, there is a lot of garbage video, some violation copyright, some is contrary to the social convention. All sorts of irregularities have made advertisers reluctant to wade into the muddy waters. For YouTube, the cost can not be controlled, revenue can not be guaranteed, profits are beyond the foreseeable future.
But after all, YouTube has opened up a new battlefield, and has proven that users willing to watch a variety of online video, now need to do is to find a suitable business model to a large audience attention is converted to real income.
This time, Hulu was born.
YouTube is backed by Google the giants, Hulu is also a great background. As long as the days of traditional media have become increasingly sad in the Internet age, NBC and Fawkes, the two media giants, have decided to do som
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