脑白金广告打江山（Naobaijin advertising Dajiangshan）.docVIP

脑白金广告打江山（Naobaijin advertising Dajiangshan） The past two years, the name of melatonin can be said either from the newspaper known to every family, or television, are in a variety of ways peoples visual impact, melatonin has become a relatively high frequency vocabulary. Melatonin (GIANGT- English jiante manufacturers giant, giant group company) and the original actual is actually a success, melatonin marks the re emergence of giant group. Melatonin sales last year reached 801 million, this year completed sales of more than 400 million in the first half. Shi Yuzhu, the giants chief executive, has made a comeback from scratch, and now hes back on the stage, the most dramatic figure in the corporate world since 90s. From a brain gold, to the giant action mistakes, and now create a melatonin marketing myth, giant group experienced a spiral development track, Shi Yuzhu management style from passion to steady, melatonins success is the real market environment and the combination of the continuous efforts of Shi Yuzhu himself. Success is one of the highlights in recent years relative silence of medicines and health products in the market, although we are not members of the giant group, but we also share the joy of success, from them we feel the market operation of the artistic charm, see the vitality of the development of the industry. The following discussion of some characteristics of naobaijin operation. As melatonin product strategy 1, the product Chinese and Western?? Melatonin, Miller English tongNing, also known as melatonin, a substance secreted in the brain of the pineal body, decreasing the secretion of melatonin in the body after 16 years old, to the old after less and less, because melatonin plays a role in regulating the body clock, so very important, only from the outside of the lack of the effects of melatonin, a lot of simple induction is two: 1. can promote sleep. 2. can increase appetite. Melatonin in the repair of human cells, can make people into a deep