AMT培训材料---CRM的全面浓缩介绍.pptVIP

* * * * * * * To compete successfully as an e-business, companies must rethink how they do business. They are certain fundamental principles you need to keep in mind: Focus on the customer: The most important element to success in e-business is to identify a target set of customers, understand their needs, and deliver products and services to them in a highly personalized manner. To make it easy for customers to do business with you, your company must have a consistent view of the customer across its many customer facing organizations - telemarketing, customer service, salesforce - and provide