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新能源汽车购买意愿—基于北京城居民的调查研究
The effect of psychological and policy factors
on consumer purchase intention for electric
vehicles: an empirical study in Beijing
a a b
Bin-Bin Peng , Jin-Hua Xu , Ying Fan
a Center for Energy and Environmental Policy Research, Institute of Policy
and Management, Chinese Academy of Sciences
b School of Economics Management, Beihang University
Background
• Road vehicles constitute a major source of energy
consumption and GHG emissions in China.
• As an end-use zero-emission device, an electric vehicle
(EV) is widely considered an effective solution to climate
change, energy security, and local air pollution issues.
• However, the new-energy vehicle industry in China has
faced numerous challenges since 2016.
June 19, 2017 40th IAEE, Singapore
Background
I. There is great uncertainty in how to achieve the 2020
sales target of 5 million in China.
II. The growth rate of EVs began to slow down in 2016.
III. The private market for EVs has a sub-healthy status.
IV. The new policy further slashed the subsidy for EVs and
tightened the market access of automakers.
June 19, 2017 40th IAEE, Singapore
Question
• This study aims to investigate the psychological and policy
factors that affecting the purchase intention for EVs.
• Research questions:
a) The suitable model
b) The current level of purchase intention in Beijing
c) Key determinants
d) The influence pathway
e) The role of government policy
June 19, 2017 40th IAEE, Singapore
This work
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