基于SPSS的鄂西生态文化旅游圈城市旅游竞争力评价.docVIP

基于SPSS的鄂西生态文化旅游圈城市旅游竞争力评价 方世敏 兰钰斌 湘潭大学商学院 X 关注成功！ 加关注后您将方便地在 我的关注中得到本文献的被引频次变化的通知！ 新浪微博 腾讯微博 人人网 开心网 豆瓣网 网易微博 摘????要： 鄂西生态文化旅游圈拥有奇美的自然景观、丰富的人文资源及浓郁的民族风情, 但旅游发展相对滞后.通过构建鄂西圈城市旅游竞争力评价指标体系, 采用因子分析法探究圈内8个市州 (林区) 的旅游竞争力.结果表明:1) 现阶段, 宜昌、襄阳、荆州、荆门、恩施、十堰、随州、神农架的旅游竞争力分别排在第1—8位;2) 2005—2015年, 宜昌、襄阳、荆州、荆门、随州的旅游竞争力变化不明显, 在合理范围内波动;恩施的旅游竞争力总体有波动上升的趋势, 旅游发展前景良好;十堰和神农架的旅游竞争力近年来有下降趋势, 旅游发展面临较大困境;3) 十堰和神农架可分别通过提升经济竞争力、交通支持力和环境竞争力、旅游发展支持力来促进旅游发展. 关键词： 鄂西生态文化旅游圈; 城市旅游竞争力; 因子分析; 作者简介：方世敏 (1964—) , 男, 湖南岳阳人, 湘潭大学商学院教授, 博士, 主要研究方向:区域旅游规划开发与景区管理、旅游形象与品牌、休闲农业; 作者简介：兰钰斌 (1991—) , 男, 湖北十堰人, 湘潭大学商学院硕士研究生. 收稿日期：2016-12-12 Evaluation on the Urban Tourism Competitiveness in Western Hubei Eco-Culture Circle Based on SPSS FANG Shimin LAN Yubin Business School, Xiangtan University; Abstract： There are beautiful natural landscape, rich cultural resources and rich ethnic customs in West Hubei eco-cultural tourism circle, but tourism development is relatively lagging behind. By constructing the evaluation index system of the city tourism competitiveness of West Hubei eco-cultural tourism circle, the tourism development of 8 cities ( autonomous prefecture or forest district) was analyzed by factor analysis method. The results showed that: ( 1) at the present stage, the tourism competitiveness of Yichang, Xiangyang, Jingzhou, Jingmen, Enshi, Shiyan, Suizhou and Shennongjia were ranked in first to eighth; ( 2) from 2005 to 2015, changes in tourism competitiveness of Yichang, Xiangyang, Jingzhou, Jingmen, and Suizhou are not obvious, fluctuations in the reasonable range; tourism competitiveness of Enshi is of upward trends overall, and of good development prospect; tourism competitiveness of Shiyan and Shennongjia have declined in recent years, tourism development is facing great difficulties; ( 3) Shiyan can enhance economic competitiveness and environmental competitiveness to promote the development of tourism, while Shennongjia can enhance traffic support force and support force to realize