高中英语必修4-unit1Project高中教育精选篇1807.pptVIP

Unit 1 Advertising Developing an ad campaign Step One: Comprehension 1. What is an ad campaign? 2. What media can you use in an ad campaign? 3. What questions should we first consider? Main idea of each paragraph Para. 1 Para. 2 Para. 3 Para. 4 Step Two: Language Focuses 1. reach a particular audience… (line 2) Reach here means ‘attain/achieve’. e.g. We can never reach perfection. You will know better when you reach my age. Exercise After a long discussion, we _______ ______ _____________ on what steps we should take in the next three months. (达成理解） 2. In order