(精选)商务英语综合教程第四册Unit 7 Pricing课件.pptVIP

Word PracticeFill in the blanks with appropriate words from the text. The initial letter of each word has been supplied for you. 1. The concert has a special s________ with a theme changes each year. 2. This isn’t the type of c________ any restaurant wants to attract. 3. I wish I can accompany you! But the chance not to be caught by the j________ is slim. 4. She’s a woman of strong c________. 5. Ray was so hungry that he enjoyed every m________ of the stale bread. 1. Segment 2. clientele 3. janitor 4. convictions 5. morsel Unit 7Pricing Warm-up Activities I. Pair works Think about the ways of pricing and talk with your partner. II. Group work A corporation’s life largely depends on the prices of its goods. Work in small groups, discussing how prices are determined and how much you know about the pricing strategies. III．Think about and then make a list of the factors that may influence pricing. Text analysis 1. It should also be noted that service businesses often find it more difficult to accurately gauge their costs, especially in the realm of employee hours. 同时需要提醒的是服务业经常会发现精确地评估他们的成本，尤其是员工工作时间方面的评估，往往更难。 gauge n. 计量器；标准尺寸；容量规格 vt. 测量；估计；给…定规格 His response will help you gauge what you should say next. 他的反应可以帮你衡量你接下来应该说的话。 What gauge of wire do you require? 你需要什么规格的电线? Gauge values can go up and down. 测量值可能上升和下降。 phrase pressure gauge 压力计，测压表 strain gauge 应变仪；[机]变形测量器 level gauge 水准仪；液面水位计 thickness gauge 厚薄规，测厚仪 gauge block 量块；块规 back gauge 边距；反向行程限位器；后支档 vacuum gauge n. 真空计 water level gauge 水位计；水平仪 light gauge steel 轻型号规钢；轻量型钢 narrow gauge 窄轨铁路；窄影片 gauge theory 规范理论 realm n. 领域，范围；王国 例：The king banished the traitor from the realm. 国王把背叛者驱逐出王国。 Listing 10 provides some of the passwords we use in this security realm and their digests. 清单 10 提供了我们在这个安全领域中使用的一些密码以及它们的摘要。 So, in the bright realm of values, we have no excuse behind us, nor justification before us. 所以在敞亮的价值领域中，人们身后没有借口，面前没有理由。 phrase Arctic Realm[植] ? 北极区；北冰洋界