(商务英语课件）Chapter 4 styletone continued.ppt

Do some free-writing at least three times a week A week: write for 15 minutes(set a timer) without stopping to think, revise,or edit.Read what you’ve written out loud to another person. If you’d never talk like that,try rephrasing your idea in words that are more conversational.Building a good style takes energy and effort,but it’s well worth the work. Good style can make every document you write more effective; good style will help make you the good writer so valuable to every organization. Summary of Effective Business Writing 10 Steps to Good Business Writing 1 Remember your ABC Accurate = check facts, details and proofread Brief=use KISS principle Clear=use simple, easy words; write naturally and Clear=use simple, easy words; write naturally And moderate your enthusiasm. 2.Be courteous and considerate(礼节周到) 3. Use appropriate tone Examples: (1) We can not do anything about your problem. (2) This problem would not happened if you had connected the wires properly. Better: (1) Unfortunately we are unable to help you On this occasion. (2) The problem may be solved by connecting the wires as shown in the handbook. 4. Write naturally and sincerely Examples: (1) I have pleasure in informing you… (2) I should be grateful if you would be good enough to advise us... Better: (1) I am pleased to tell you… (2) Please let me know… 5. remember the KISS principle Examples: (1) commence, utilize, Terminate, advise, despatch, sufficient, expedite (2) in the very near future (3) we would like to ask you to Better: (2) soon (3) please 6. Use modern terminology Examples: (1) We are in receipt of your letter dated 12 June. (2) We have received your letter of 12 June. (3) …the above-mentioned goods (4) Enclosed herewith you will find… Better: (1) Thank you for your letter of 12 June. (2) do (3) …these goods (4) I enclosed/ Enclosed is /Here is… 7. Include essential details Examples: (1) My flight arrives at 3.30 on Wed. (2) Our Sales Manager will contact you soon. Better: (1)